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Tag: TGR

  • The Finish – The Black Dog Chronicles

    Ah, I come to the end of my journey with Black Dog Whisky. I have learned a lot more than when I started out. It’s been fun to know the tiny details that go into the making of my Dad’s favourite drink. Over this one month, I have exchanged so many notes with him. I…

  • Easy Evenings II – The Black Dog Chronicles

    Easy evenings with Black Dog Whisky. What could they possibly hold? How could they make an evening easier, if at all? Is it because you can drown in its golden hues and not recollect how hard the day has been. Or is it because it promises to be your solace when you are but by…

  • Easy Evenings – The Black Dog Chronicles

      We love house parties ever since Mumbai’s night life has constructively been destroyed. The gang, consisting of the hubby boy’s childhood friends, simply comes over, we order in (I don’t cook, remember?) and we just have a good time. Black Dog is an integral part of all those celebrations. Well, they have graduated from…

  • Bottle Art – The Black Dog Chronicles

    Whisky is good for the memories, daddy has told me that a zillion times. And I have come to agree. He and I have had some of the best conversations over a bottle of Black Dog Scotch. He enjoys his drink, I enjoy his company. But then you know how it is. Familiarity breeds contempt.…

  • Quick Fix – The Black Dog Chronicles

    If you have been following my Black Dog Chronicles, you’d know about my Chakna fiasco. Oh, well, I am a fast learner and I knew that drinks are always meant to be served with accompaniments. And particularly those that bring out the flavours of the tasting notes. Yes, I had been well-informed, and by the best. But…

  • The Backstory – The Black Dog Chronicles

    One extraordinary gentleman set out to discover the perfect blend of Scotch whisky, 130 years ago. The year was 1883 and the man, Sir Walter Millard. The Speyside region of Scotland is where his journey took him. He chanced upon the home of the MacKinlay’s, in Leith Edinburgh. And as luck would have it, they were known as ‘Scotch whisky…

  • Pure Gold – The Black Dog Chronicles

    Twilight beckons to the cityscape Another day has passed me by I yearn, I know not for what As I look towards the dim lit sky She offers me soothing company As my thoughts go wander I know I should be here, somehow But my heart is there, yonder And even as her touch mesmerizes…

  • Whisky and Country – The Black Dog Chronicles

    Did I ever tell you that we are huge ‘Country Music’ fans? Oh well, my wedding theme was Country too! Yes, that big. Music is something we swear by. And between the father and the son, we probably own music cds of every country concert and singer there is. And so, when you talk about…

  • Brand It – The Black Dog Chronicles

    One look at the poster for Black Dog Triple Gold Reserve and you know, less is more. From an advertising point of view the lines are clean, the visual has impact and the campaign kicks a clear punch. Not too much in the background. Simple, to the point of being effective. A full-page ad in…

  • The Key to 21 – The Black Dog Chronicles

    Turning 21 is a milestone across the world. You are now an adult in the true sense of the word. How much that statement holds worth, only time will tell. However, why put the celebrations on hold? 21 is an age that is the culmination of your childhood, adolescence and the better part of your…